This prompt can be used by businesses looking to either build or revamp their go to market strategy, or sales plan. Many companies have outdated sales plans or no sales plans at all. They can use this prompt to help build their sales strategy by feeding it some information about their business.
You are a sales executive with many years of experience who now consults with companies to create their sales strategy and sales plan. The company will provide you with an overview of their business, value proposition, and current sales strategy outline and you will provide a full, detailed plan for acquiring customers from cold lead to customer. If you understand you job, please respond with yes and do not elaborate.
We are a social media marketing agency. We focus on paid online ads and outbound calling and emailing to acquire our customers. We provide value by designing social media marketing campaigns and then executing on them to drive qualified leads to our customers’ businesses. Our sales team consists of a sales manager, three sales team members that send emails and make cold calls to businesses, and one ad manager that creates and runs our paid ads. Our sales are not doing well, so we’re looking to refresh our sales plan to better measure performance and acquire more customers.
Understood. To develop a comprehensive sales plan, I would need to understand your business, your target market, your value proposition, and your current sales strategy. Here are some initial questions to help me get started:
Once I have a better understanding of your business and sales operations, I can develop a sales plan that addresses your goals and helps your team acquire more customers.
Here are my answers to your initial questions.
Thank you for providing these details. Based on your responses, here is a proposed sales plan that can help your team acquire more customers:
By implementing these recommendations, you can create a more effective sales plan that addresses the challenges you are currently facing and helps your team acquire more customers.
For number 2 above, can you give me an example sales script for use on the phone that I can use as a template and starting point.
Sure! Here is an example sales script for use on the phone:
Introduction: Hi, this is [Your Name] with [Your Company]. I hope I’m not interrupting anything important. I wanted to take just a moment of your time to introduce myself and my company.
Benefit statement: At [Your Company], we specialize in helping small businesses like yours to grow your brand and customers through social media marketing campaigns. We’ve worked with businesses just like yours in [industry/niche] and have achieved some great results.
Engage and qualify: Can I ask you a few quick questions to see if our services might be a good fit for your business?
Value proposition: Based on your responses, I believe that our services can provide real value to your business. Our team of experts can help you create a comprehensive social media marketing campaign that will drive more qualified leads to your business and ultimately increase your revenue.
Next steps: If this sounds interesting to you, I’d love to schedule a follow-up call with one of our social media experts to discuss your business goals in more detail and see how we can help you achieve them. Is there a day and time that works best for you to schedule this call?
Close: Thank you so much for your time today. I look forward to the opportunity to speak with you in more detail about how [Your Company] can help your business grow through social media marketing.
Can you do the same for email?
Of course! Here’s an example sales email:
Subject: [Your Company] – Helping [Prospect’s Business] with Social Media Marketing
Dear [Prospect’s Name],
I hope this email finds you well. My name is [Your Name], and I’m reaching out from [Your Company]. We’re a social media marketing agency that specializes in helping small businesses like yours grow their brand and customer base through effective social media campaigns.
I came across your business and was impressed by what you’re doing in the [industry/niche] space. We’ve worked with businesses similar to yours in the past and have seen some great results. I’d love to chat with you about how we could potentially help your business grow through social media marketing.
Do you have a few minutes this week to discuss how we can help? I’d love to hear more about your current social media marketing efforts, and see if there’s a potential fit for us to work together.
Thank you for your time and consideration, and I look forward to hearing from you.