10 Tools To Help You Iterate On Your Startup

Post author: Adam VanBuskirk
Adam VanBuskirk
3/18/23 in

In one of our many articles about startups, we discuss the iteration process when trying to find product market fit. The iteration process requires lots of trial and error, which can get very complex as needs and todos change daily. Because of this, it’s important to have a toolset to help manage the complexity of pivoting and iterating. Here are 10 tools that we think can help. Some of the tools have overlap, but we wanted to include them to give you options.


A project management tool that can be used to organize tasks, collaborate with team members, and track progress. https://trello.com/


Another project management tool that can be used to keep track of tasks, deadlines, and team member responsibilities. https://asana.com/


A team communication tool that can be used to facilitate quick and easy communication between team members. https://slack.com/

Google Analytics

A tool that can be used to track website traffic, user behavior, and other important metrics related to your MVP. https://analytics.google.com/


A user behavior analytics tool that can be used to track how users interact with your MVP, including heat maps, user recordings, and feedback polls. https://www.hotjar.com/


A tool that can be used to collect feedback from users through on-site surveys and polls. https://qualaroo.com/


A platform that allows you to get feedback from real users by setting up tests and observing how they interact with your MVP. https://www.usertesting.com/


A tool that can be used to test different variations of your MVP to see which performs best with users. https://www.optimizely.com/


A tool that can be used to track user engagement and retention over time. https://mixpanel.com/


A tool that can be used to communicate with users through targeted messaging, live chat, and other channels. https://www.intercom.com/

These are just a few of the many tools available for iterating on an MVP product. Depending on your specific needs and goals, there may be other tools that are more appropriate for your team and project.

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