Becoming The Best SEO Paraphrase Tool

Post author: Adam VanBuskirk
Adam VanBuskirk
4/11/22 in
AI Article Spinning & Rewriting

SEO Paraphrase Tool

One of the niches we would like to be really, really good at is handling SEO (search engined optimized) content. We want our user community of content creators and online content marketers to be able to quickly rewrite content that is highly optimized to get results for specific keywords and phrases. We’ve already implemented some features to do this, but we also have many more that we need to implement. In this article, we’ll discuss the features that make an SEO paraphrase tool. We’ll also discuss needed features that we believe we need if we want to become the BEST SEO paraphrase tool.

SEO Paraphrase Tool – Today’s Features

As an SEO paraphrase tool, we have some work to do. We don’t have many SEO-specific features today, but the ones we have are powerful. I personally use wordbot to write my SEO blog posts, such as this one. As I type this line, I’m in wordbot’s editor screen. I’ve been writing SEO content for over 20 years, so I’m using my experience both in SEO and as an entrepreneur to put features in wordbot that will actually help improve your content’s rankings. Admittedly, I still use Yoast SEO in WordPress to score and fix my content that I type in wordbot. That is one area we need to bring to wordbot, which we’ll discuss in the Tomorrow’s Features section. Let’s take a look at what wordbot does have first.

Word Stats

In the top right section of the text editor you can see your page count, paragraph count, word count, and character count. Nothing earth-shattering here, but everyone that writes content for SEO needs to continually look at the length of their article. Word count is important for SEO. You typically want to beat the best ranking articles’ word count. For example, you don’t want to write a 1,000 word article if you’re targeting a keyword that has a 1,500 word article ranked number. If you don’t watch your word count, this very well could happen.

Freeze SEO Keywords

When automatically rewriting SEO content, there’s nothing more frustrating than losing your carefully placed keywords. The keywords need to remain in the content so the article keeps its SEO value. In wordbot, the way to do this is use the Freeze Words feature in the editor. Before you have wordbot rewrite the content, you can enter in your list of SEO keywords and phrases. Then, as wordbot rewrites the content, it makes its best effort to leave those terms while rewriting around them.

You can also utilize wordbot’s file system to save your content. Wordbot will not only save the content, but also the related SEO keywords. This way, anytime you want to revisit the article for a refresh or rewrite, you don’t need to remember which terms you were targeting. You simply open the Freeze Words window and they’re there.

Quick Find and Replace of SEO Keywords

In the editor, we have a Swap Words feature. You can think of this as Find and Replace in other software platforms. I added this feature because I previously used CTRL + F in Google Chrome and one-by-one walked through replacing old keywords with new keywords. It was really time consuming and annoying. Now, when I write in wordbot I just click the Swap Words feature and can quickly swap out my old keywords with my new keywords with one click. It will also automatically freeze my new keywords if I check the Freeze Words checkbox. I use this a lot when retooling content for new SEO keywords. I swap and freeze the terms and then use the SEO paraphrasing tool to rewrite the content and presto I have a new SEO article in literally minutes.

Quickly Refresh / Rewrite Content For SEO

Rewriting and retooling existing SEO content is something any SEO paraphrasing tool must be able to do. This is an area that wordbot excels at today. It is after all a paraphrasing tool. We use the latest AI to allow you to rewrite content both in-mass, sentence by sentence, or in sections of your choosing. Our automated paraphrasing combined the the freeze and swap word features makes wordbot a very powerful tool for paraphrasing SEO content. I use it everyday for just that.

SEO Paraphrase Tool – Tomorrow’s Features

Having discussed the ways wordbot’s SEO paraphrase tool can help you as it is today, let’s discuss some of the features, that in my opinion, it’s missing. These are features that if implemented I think it would be fare to say wordbot would be the best SEO paraphrase tool on the market. Let’s dig in.

SEO Score for Each Piece of Content

We plan to add a feature to wordbot that will analyze many different SEO characteristics and give your content a score. This will allow you to quickly see how the content stacks up in terms of SEO. With the ranking, wordbot would then suggest ways to fix the content and improve your score. For example, if your content ranks a C-, wordbot would suggest the improvements needed to achieve an A+. Ideally, wordbot would even have an autocorrect features that autocorrects most of the issues for you.

Today, I use the Yoast SEO plugin in WordPress for this. I am constantly debating with myself on whether we can do better or should we simply just improve integration into WordPress and let Yoast continue to be the expert in SEO content optimization. After all, I don’t know that we can develop wordbot into a better solution that Yoast. It’s still an open debate, but I do think regardless of Yoast we could develop a useful SEO content scoring and optimization module in wordbot.

Automatically Paraphrase Content With New SEO Keywords

I would like to enter an article, say which keywords I want it to target, and wordbot paraphrases / rewrites it for me. Our freeze words feature, find and replace feature, and SEO paraphrase tool today combine and allow me to do this, but I would like to make it even more automated. I would just enter the keywords I want to target, list the word count I need to hit, paste in the original content to be retooled, click a button and presto I have a new, completely paraphrased and retooled article.

Write SEO Optimized Blog Articles From Scratch

Currently, wordbot is an SEO paraphrasing tool. I think for people like me that write lots of SEO content, it needs to also write content from scratch. Blog articles, marketing ads, etc. Content creation is done by many of our competitors, but there is still a great need for SEO content creation. We already know how to do it, we just have to find the time. I think SEO content creation definitely comes to wordbot in the future.

Publish Content Directly in WordPress and a WordPress Plugin

Not necessarily an SEO feature per se, but allowing you to publish your content from wordbot into your WordPress blog would be a big win. Currently, if you write in wordbot you must copy your content and paste it into WordPress. A one-click integration would save time. Also, on the reverse, we understand you may want to use wordbot’s automated paraphrasing capabilities, but write in WordPress. We plan to offer a wordbot plugin for WordPress. It won’t be free, but for a small monthly fee you will be able to paraphrase directly in WordPress.


We still have a long road ahead to become the best SEO paraphrase tool, but we do have some foundational features, a roadmap to get us there, and lots of passion for SEO, those that practice it, and wordbot. It may take us months, it may take us years, but I’m confident that we will implement many of the remaining features needed to become the best SEO paraphrase tool.

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